New lenses from Canon and Tamron

Canon and Tamron each announced two new lenses Tuesday. Pre-order them now!

Canon EF 24-70mm f/4L IS
Canon EF 35mm f/2 IS
Tamron SP 90mm f/2.8 Di Macro VC USD
Tamron SP 70-200mm f/2.8 Di VC USD

The Canon EF 24-70mm f/4L IS is ideal for wedding and portrait photographers, its hybrid stabilization system and compact size making it a very mobile lens. The hybrid stabilization also allows for better macro-style photography, as the minimum focal distance for this lens is an impressive 15” with a maximum magnification of 0.7x. Plus, if you’re working outside, be comforted by the fact that the housing around the lens is resistant to water and dust.

The Canon EF 35mm f/2 IS is a fast lens with image stabilization that make it an ideal lens for photo and video, especially with the upcoming Canon EOS 6D. Its Ultrasonic Motor make its auto focusing quiet and accurate.

The Tamron SP 90mm f/2.8 Di Macro VC USD brings macro lenses to the next level with its state of the art Vibration Compensation. For macro shooters, you can’t get any better than the 1:1 maximum magnification ratio, and its Internal Focusing system and its Ultrasonic Silent Drive makes making that picture much more comfortable and quieter for macro shooters.

The Tamron SP 70-200mm f/2.8 Di VC USD is a new telephoto lens that combines Vibration Compensation and Extra Low Dispersion glass to create images that are clear, crisp, and colorful. The rounded diaphragm gives spectacular blur effects on lower apertures, and its fine focus adjustments using manual focus can be made during autofocus shooting without the need to change focus mode. Plus, it has a quiet Ultrasonic Silent Drive motor and moisture-resistant construction, making it ideal in a wedding and/or sports photographer’s arsenal.

Pre-order these awesome lenses today!

Midwest Photo

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